Domino's has sparked outrage after a sign was raised in one of its stores warning customers they would be slugged a 10 per cent surcharge on Sundays.
An angry customer shared a photo of two signs to Redditon Saturday with the caption: 'Domino's are you f***ing serious'.
One of the A4 sized signs informed customers they would be charged a 1.4 per cent surcharge on all in-store purchases if they were paying with card.
The second sign revealed the surcharge would be increased to a staggering 10 per cent for all orders on Sundays - to help cover penalty rates.
Social media users were stunned with some accusing the pizza chain of 'highway robbery' while others described it as 'bulls***'.
A Domino's Pizza customer was outraged after spotting two signs at their local store detailing an additional EFTPOS surcharge on all orders made in store
'Customers, a 1.4 per cent surcharge applies to all EFPTOS transactions processed in store (note this does not apply to orders prepaid online),' the first sign read.
'At Domino's we are 100% committed to providing customers with great tasting products at an affordable price.'
The other sign informed customers that they would be charged up a surcharge of 10 per cent.
'Our team members work hard to provide you with great tasting food for great value,' it read.
'On Sundays we apply up to 10 per cent surcharge on all orders, to allow for penalty rates for our team members.'
The signs left a sour taste in the mouths of many customers.
'We heard you loved surcharges so we put a surcharge on your surcharge,' one wrote.
'Highway robbery prices, but then it arrives on a literal f***ing pushbike. Are those pushbikes paying V8 regos?' a second commented.
'It'sbulls**t but at least they acknowledge it with a clear sign. You realise this is standard in most cafes and fast food now right?' a third person chimed.
Another person added: 'I refuse to shop anywhere with eftpos surcharges. Its just a cost of doing business they need to absorb'.
A Domino's spokesman told Daily Mail Australia stores have flexibility when it comes to surcharges.
It is understood not all stores charge an EFPTOS surcharge, however a Sunday surcharge is in place at all 750 Domino's Pizza franchises across the country.
'Domino's is proud to serve Australia through more than 750 stores, the majority of which are independently owned and operated by local community members,' the Domino's spokesman said.
'Our franchise partners have the flexibility to manage various store-level operations, including EFTPOS transactions.
'To offset bank and card provider fees, some may choose to implement a small surcharge on in-store transactions.
'When surcharges apply, clear signage will always be visible to customers, and we strive to ensure any additional cost are minimal.'
Domino's told Daily Mail Australia stores had the flexibility to determine additional EFTPOS surcharges
Domino's added the brand is 'committed to providing exceptional value' and encouraged Aussies to pay cash or order online if they wish to avoid the EFPTOS fee.
'We recognise that every dollar counts for our customers and are committed to providing exceptional value,' Domino's spokesperson said.
'For those who wish to avoid this fee, there are a number of other convenient payment options including using cash or ordering online.'
It comes after Aussies rushed to withdraw cash from ATMs across the country as part of a fight against the rise of digital payments.
The mass withdrawal event, called 'Cash Out Day', wasorganised by the Cash Is King Australia Facebook group and took place on Friday.
'Cash out tomorrow June 14th,' the group said in a recent post.
'Bank branch or ATM, get it out, use it don't lose it.'
Many Australians shared photos of themselves withdrawing hundreds of dollars from ATMs. Some even reported that the high demand as a result of the campaign caused some ATMs to run out of money.
Finder's head of consumer research, Graham Cooke, told Daily Mail Australia that those who paid with cash can avoid extra card fees.
While some larger businesses absorb these costs into the price of their goods and services, many smaller ones lump customers with the bank fees.
The most popular way to pay with card is tap-and-go, which accounts for 95 per cent of in-person transactions, and is the most expensive.
Aussies flocked to ATMs across the country to withdraw cash during Cash Out Day on Friday to demonstrate against wholly cashless transactions (stock image)
While inserting a card into an EFTPOS machine typically costs a merchant less than 0.5 per cent per transaction using contactless Visa and Mastercard payment can amount to 0.5 to 1 per cent each time for debit cards and 1 per cent to 1.5 per cent for credit cards.
On a purchase of $100 the average cost added is 28c for EFTPOS, 52c for using the Mastercard network, 47c for using Visa and a whopping $1.88 for digital payment provider Square.
Aussies could soon be legally protected to pay for goods and services with cash if independent MP Andrew Gee's Keeping Cash Transactions in Australia Bill passes through parliament.
If passed, the laws would require cash as a payment option for any transaction of up to $10,000.
Any individual refusing a cash payment under those circ*mstances could be fined up to $5,000, while a business would have to pay a maximum fine of $25,000.
